Attarintiki Daredi was the first Telugu film which produced good profits for 'Reliance Entertainment' in Tollywood. The firm is apparently confident that the project would do well in Bollywood as well and is in talks with Shah Rukh Khan for remaking the movie in Hindi.
Shah Rukh is also said to be quite impressed with the script and is learnt to have said that it would be a refreshing break from the kinds of movies he has been doing in recent times. An official confirmation to this effect is awaited soon!